EmpCo 2024/825
Empowering Consumers for the Green Transition Directive
The live EU instrument for environmental claims in consumer-facing messaging is Directive (EU) 2024/825 (EmpCo). It applies from 27 September 2026. This is a messaging cutover, not a textile Digital Product Passport mandate and not a QMS buying trigger. The Green Claims Directive was not adopted.
When does it apply?
EmpCo application date — 27 September 2026 (18 days remaining).
From 27 September 2026, EmpCo restricts certain generic environmental claims in consumer communications. It does not require textile DPPs and does not set a factory quality-system obligation.
Key requirements
- No generic environmental claims without recognised excellence
- Substantiation of claims used in consumer messaging
- Does not create a textile DPP or QMS purchase duty
Enforcement note
Member-state consumer-protection enforcement of EmpCo rules on claims — not a passport registry penalty.
Sources
- Directive (EU) 2024/825
How Pacod helps
Pacod is the product data hub for mid-market EU fashion brands — organize supplier data, track EU readiness, and publish Digital Product Passports when ready.
Book 20 minReviewed by Pacod · September 2026. Not legal advice.